An electrophotographic toner is disclosed, comprising a binding resin, a colorant and a releasing agent, wherein the releasing agent comprises a first releasing agent component and a second releasing agent component, the first releasing agent component is a straight chain hydrocarbon compound exhibiting a melting point of 50 to 100° C. and the second releasing agent component is a branched hydrocarbon compound exhibiting a melting point of 50 to 100° C., and the second releasing agent component accounting for 5% to 90% by mass of the total amount of the first and second releasing agent components.