A data aggregation method and data aggregation apparatus are provided. More particularly the data aggregation method includes: generating a plurality of data aggregation trees according to connection relationships between clusters that constitute a sensor network using a geographical code (GGC), selecting a single activation zone for each of the clusters which configures each of the plurality of data aggregation trees, selecting a maximum energy tree having a maximum total residual energy from the plurality of data aggregation trees, based on the single activation zone, and generating a tree list including activation zone information which corresponds to the maximum energy tree, and information about the maximum energy tree.