A portable cooled merchandising unit including a product container assembly and a thermoelectric assembly. The product container assembly includes an exterior frame and an interior container forming a floor and side panels defining an interior region. Openings to the interior region are defined opposite the floor. Airflow paths are defined at an exterior of the panels and are fluidly connected to the interior region via the opening. The thermoelectric assembly includes a thermoelectric device connected to a heat sink that is fluidly connected to the airflow path away from the opening. A fan is positioned to circulate air from the thermoelectric device and into the interior region via the airflow paths.