A photographing apparatus comprises an imaging sensor and a display unit. The imaging sensor obtains image data. The display unit indicates a first white balance setting picture that is used for setting a white balance gain in a white balance adjustment of the image data and a second white balance setting picture that is used for setting a fine adjustment of the white balance gain. The second white balance setting picture has an adjustment state indication area that illustrates a state where the fine adjustment is tuned and an adjustment quantity indication area which has a cursor illustrating a quantity of the fine adjustment and a two-dimensional coordinate plane illustrating a range of movement of the cursor. Only the second white balance setting picture has the adjustment state indication area.