Invention Grant
US07873708B2 Systems and methods for providing mobile advertising and directory assistance services
有权
用于提供移动广告和目录援助服务的系统和方法
- Patent Title: Systems and methods for providing mobile advertising and directory assistance services
- Patent Title (中): 用于提供移动广告和目录援助服务的系统和方法
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Application No.: US11118800Application Date: 2005-04-28
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Publication No.: US07873708B2Publication Date: 2011-01-18
- Inventor: Terry Durand , Fulvio Cenciarelli
- Applicant: Terry Durand , Fulvio Cenciarelli
- Applicant Address: US GA Atlanta
- Assignee: AT&T Mobility II LLC
- Current Assignee: AT&T Mobility II LLC
- Current Assignee Address: US GA Atlanta
- Agency: Parks IP Law LLC
- Agent Jonathan A. Paulis
- Main IPC: G06F15/16
- IPC: G06F15/16 ; G06F17/00

Abstract:
Rich multimedia content is provided to a wireless device, particularly in response to a request for directory assistance generated by a client application. The multimedia content is provided as a multimedia message including bundled multimedia elements such as images, sound, text, and video files. The multimedia elements are compiled into a single multimedia presentation or deck that includes multiple screens that are automatically advanced for the convenience of the wireless device user. The user can interact with elements of the multimedia presentation, for example by placing orders, providing payment information, controlling playback, and forwarding or saving the deck to the wireless device. Multiple decks may be retrieved by a single request, and the decks are presented in an order determined by a bidding system or according to user preferences. Elements can be presented visually and/or audibly, and the user can interact using voice commands, manual entries, or stored entries.
Public/Granted literature
- US20050245241A1 Mobile advertising and directory assistance Public/Granted day:2005-11-03
Information query