A system of plural vehicles is organized by transmitting information through communication devices being capable of establishing direct intercommunication respectively installed in the plural vehicles. The transmission of the information is controlled by a control unit in the system as well as a memory for storing a vehicle ID, an information generation unit for generating offer information including the vehicle ID, a display unit for displaying information, an output unit for outputting information, and a vehicle-to-vehicle communication unit for establishing communication. The control unit provides a user in the vehicle that has transmitted the offer information with an information fee or an information point by performing an information fee/point payment process.