Computer-readable media, systems, and methods for augmenting URL queries are described. In embodiments, a URL query is received from a user and it is determined whether the URL query is a simple URL query. Further, if the URL query is a simple URL query, an augmented query is created by word-breaking at least a portion of the URL query and the augmented query is associated with one or more ranking preferences. In various other embodiments, a URL query is received from a user and it is determined whether the URL query is a complex URL query. Further, if the URL query is a complex URL query, an augmented query is created that is identical to the URL query and the augmented query is associated with one or more ranking preferences.