In order to provide an accumulatively dying hair color of a hair manicure type which does not require washing of hair immediately after used and by which hair are gradually dyed by repeating use thereof as a temporary coloring material, used is a hair color comprising 0.1 to 3% by weight of at least one of water-soluble dyes, 1.5 to 10% by weight of a nonionic or anionic silicone base resin, 0.1 to 1.5% by weight of an amphoteric acryl resin, 3 to 20% by weight of a hair dying auxiliary, 30 to 80% by weight of a lower alcohol and 5 to 50% by weight of water and having a pH controlled to 2 to 5.