A method of multicast transmission in a communication network by using IGMP protocol, to a plurality of IGMP-equipped hosts serving end customers of the network, the method comprises:—using IGMP protocol to request receipt of information along a multicast channel, by a particular end customer;—adding the end customer to a multicast group including, upon adding said particular end customer, at least one of the end customers;—delivering information along the multicast channel to the end customers belonging to the multicast group, and in response to the request, ensuring for the particular end customer access to information delivered along the multicast channel by transmitting to that end customer access data, which includes: churning information indicative of a multicast churning key and/or service information, and/or a combination thereof.