Invention Grant
- Patent Title: Leveraging global reputation to increase personalization
- Patent Title (中): 利用全球声誉增加个性化
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Application No.: US12048594Application Date: 2008-03-14
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Publication No.: US07925516B2Publication Date: 2011-04-12
- Inventor: Robert Lee McCann , Geoffrey John Hulten , Harry S. Katz
- Applicant: Robert Lee McCann , Geoffrey John Hulten , Harry S. Katz
- Applicant Address: US WA Redmond
- Assignee: Microsoft Corporation
- Current Assignee: Microsoft Corporation
- Current Assignee Address: US WA Redmond
- Agency: Senniger Powers LLP
- Main IPC: G06Q99/00
- IPC: G06Q99/00 ; G06F15/16

Abstract:
A reputation data store provides reputation information to a user regarding the source of an electronic communication via a client. When the client receives an electronic communication, the client queries a reputation data store for reputation information regarding the source of the electronic communication. The client receives the reputation information from the reputation data store and displays the reputation information to the user. The user then decides whether to interact with the source of the electronic communication based on the displayed reputation information. Alternatively, an administrator may decide whether the user may interact with the source of the electronic communication.
Public/Granted literature
- US20090234663A1 LEVERAGING GLOBAL REPUTATION TO INCREASE PERSONALIZATION Public/Granted day:2009-09-17
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