A LCD hanging-brand using solar energy for advertising, which includes a transparent base, a transparent scaling cover, a PCB board, a picture layer, a LCD sheet, a solar sheet, LEDs, a storage battery and a metal coil. One or more color transparent films can be mounted in the picture layer, and the films can be rotated by a motor or a rotating button. The LCD sheet is transparent when it is not turned on, and the image of the picture layer can be seen through the LCD sheet.