Communication traffic redirection systems and methods are disclosed that allow for redirection of communication traffic over the Internet based, at least in part, on the type of higher-level communication protocol intended to be used. The systems and methods permit redirection of only certain types of communication traffic of interest for example HTTP traffic, while permitting other types of communication, for example SMTP traffic, to pass without redirection. The systems and method can employ a training and dynamic feedback procedure to ensure only traffic of interest is redirected. The systems and methods provide efficient redirection of specific types of traffic to redirect landing pages, and allow for efficient methods of generating revenue through advertising.