A lens drive device may include a support body, a movable body having a lens, a magnetic drive mechanism for magnetically driving the movable body in a lens optical axis direction, and a spring member connected between the support body and the movable body. The magnetic drive mechanism includes a coil held by the movable body and both end parts of the coil are electrically connected to different spring pieces of the spring member through terminals. The support body includes an insulation member which holds the terminals, and each of the terminals includes an outside connecting terminal part which is located on an outer side of the insulation member, and a long elongated connecting part which is extended along an inner wall of the insulation member from the outside connecting terminal part and connected with the spring piece of the spring member.