A content management system constructed by a plurality of storage apparatuses that can communicate with one another. A 1st storage apparatus, which is one of the storage apparatuses, stores therein, in correspondence, a content and copy destination information and sends the content and the copy destination information therefrom to a 2nd storage apparatus, which is another one of the storage apparatuses. Yet another one of the storage apparatuses that is indicated by the copy destination information stores therein, in correspondence, the content and copy source information and, after the 1st storage apparatus has sent the content and the copy destination information to the 2nd storage apparatus, rewrite the copy source information such that the copy source information indicates the 2nd storage apparatus.