The invention relates to a method to efficiently transmit a digital message over a unidirectional optical link, such as the link between a computer screen and a security token equipped with photosensitive elements. It is an object of this invention to provide a source coding scheme that is optimized for transmissions of alphanumerical data containing frequent occurrences of numerals and less frequent occurrences of non-numerical data. This is achieved by using a modified Huffman code for source coding, consisting of a nibble-based prefix-free binary code. The output of the coder is efficiently mapped onto a 6B4T channel code, wherein unused ternary codewords can be used to signal data-link layer events. This efficient signalling of data-link layer events, in turn, allows for a synchronization scheme based on repeated transmissions of a finite-length message, combined with an out-of-band clock signal.