An apparatus and method are described for filtering noise internally within a video encoding framework. In various embodiments of the invention, an in-loop noise filter is integrated within an encoding device or framework that reduces noise along a motion trajectory within a digital video signal. This integration of in-loop noise reduction allows both noise filtering parameters and encoding parameters to be more easily related and adjusted. The in-loop noise filter leverages characteristics of digital video encoding processes to reduce noise on a video signal and improve encoding efficiencies of a codec.