Invention Grant
US08010432B2 Methods, systems, and products for auctioning search terms in a search engine
有权
用于在搜索引擎中拍卖搜索词的方法，系统和产品
- Patent Title: Methods, systems, and products for auctioning search terms in a search engine
- Patent Title (中): 用于在搜索引擎中拍卖搜索词的方法，系统和产品
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Application No.: US12642901Application Date: 2009-12-21
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Publication No.: US08010432B2Publication Date: 2011-08-30
- Inventor: Charles Stubbs , Laurie Scholl , Derek Talbot , Matthew Mulqueen , Bill Lott , W. Braxton Caswell, Jr. , Neil Salvage
- Applicant: Charles Stubbs , Laurie Scholl , Derek Talbot , Matthew Mulqueen , Bill Lott , W. Braxton Caswell, Jr. , Neil Salvage
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellectual Property I, L. P.
- Current Assignee: AT&T Intellectual Property I, L. P.
- Current Assignee Address: US GA Atlanta
- Agent Scott P. Zimmerman PLLC
- Main IPC: G06Q40/00
- IPC: G06Q40/00
Abstract:
Methods, systems, and products auction search terms in a search engine. Orders from customers are received, and a search term associated with the orders is determined. When an auction for the search term is conducted, an amount of a bid for the search term is determined and submitted to the auction for a position on a search result list for the search engine. A minimum level of traffic is then delivered to a customer website.
Public/Granted literature
- US20100094725A1 Methods, Systems, and Products for Auctioning Search Terms in a Search Engine Public/Granted day:2010-04-15
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