A system for intelligent feature degradation in response to a network deficiency detection, in one example embodiment, comprises a monitoring module to monitor a utilization of a plurality of network resources, a processing module to determine whether the utilization of the plurality of the network resources is above a threshold, to determine a category of an application level using entity, and to determine a revenue generated by the application level using entity, and a degrading module to degrade at least one application level functionality available to the using entity based on the category and the revenue generated by the application level using entity unless the utilization of the plurality of the network resources drops below the first threshold.