A display system and method for operating a display and a collection of digital multimedia objects are provided. A first selection set of predefined organizational metaphors is presented and a selection of a first organizational metaphor from the first selection set is received. A second selection set of predefined organizational metaphors other than the first selected organizational metaphor is presented and a selection of a second organizational metaphor from the second selection set is received. A result is presented on the display having one of at least two group icons, each group icon indicating a group of digital multimedia objects chosen from the collection according to rules associated with the selected organizational metaphors and the content of the digital multimedia objects or any metadata associated with the digital multimedia objects. Wherein the group of digital multimedia objects indicated by each group icon are chosen according to result presentation rules.