A remote controller with a plurality of keys arranged, which remotely controls, upon manipulations of the keys, control-target equipment by transmitting a remote control signal allocated to each of the keys. The remote controller includes a storing section which stores information of a plurality pieces of control-target equipment; an equipment selection operating section which selects control-target equipment to be operated under a remote control from the plurality pieces of control-target equipment whose information is stored in the storing section; a control unit that generates, in a case of manipulation of the equipment selection operating section, a remote control signal to power on the selected control-target equipment, and generates a remote control signal to power off the other control-target equipment information of which is stored in the storing section, except for the selected control-target equipment; and a transmitter for transmitting the remote control signal generated by the control unit.