A system and method for communicating secondary vending options for a vendible media product having entertainment content therein is provided. The system comprises a transaction network, and a database in communication with the transaction network, wherein the database stores a plurality of digital video disc titles and a plurality of locations and release dates corresponding to the digital video disc titles. A vending controller at a vending location receives a user request signal for a digital video disc, and determines whether the digital video disc is available in a vending inventory at the vending location. A central controller receives a first signal from the vending controller, wherein the first signal comprises a secondary vending option and a user electronic mail address. The central controller receives a second signal from the vending controller, wherein the second signal comprises an indication that the digital video disc is available in the vending inventory.