Camera registration and/or sensor data is updated during a live event by determining a difference between an estimated position of an object in an image and an actual position of the object in the image. The estimated position of the object in the image can be based on an estimated position of the object in the live event, e.g., based on GPS or other location data. This position is transformed to the image space using current camera registration and/or sensor data. The actual position of the object in the image can be determined by template matching which accounts for an orientation of the object, a shape of the object, an estimated size of the representation of the object in the image, and the estimated position of the object in the image. The updated camera registration/sensor data can be used in detecting an object in a subsequent image.