Invention Grant
- Patent Title: Auctioneer
- Patent Title (中): 拍卖
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Application No.: US11554965Application Date: 2006-10-31
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Publication No.: US08099327B2Publication Date: 2012-01-17
- Inventor: Chad Steelberg , Ryan Steelberg , Scott Beauchamp , Russell Kevin Ketchum , Robert Gardner , Alex Smolyanov , Jos Bergmans
- Applicant: Chad Steelberg , Ryan Steelberg , Scott Beauchamp , Russell Kevin Ketchum , Robert Gardner , Alex Smolyanov , Jos Bergmans
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06Q30/00
- IPC: G06Q30/00
Abstract:
A system and method select bids for a plurality of media plays, such as advertising spots on radio stations. Users provide bids for the medial plays and may select providers of the media plays and a time period of the media play. The media plays are associated with the bids. The bids are allocated to the media plays, and winning bids are selected.
Public/Granted literature
- US20080021792A1 AUCTIONEER Public/Granted day:2008-01-24
Information query
