A novel system for automatically indicating the specific identity of ambiguous named entities is provided. An automatic disambiguation data collection is created using a reference resource. Explicit named entities are catalogued from the reference resource, together with various abbreviated, alternative, and casual ways of referring to the named entities. Entity indicators, such as labels and context indicators associated with the named entities in the reference resource, are also catalogued. The automatic disambiguation collection can then be used as a basis for evaluating ambiguous references to named entities in text content provided in different applications. The content surrounding the ambiguous reference may be compared with the entity indicators to find a good match, indicating that the named entity associated with the matching entity indicators is the intended identity of the ambiguous reference, which can be automatically provided to a user.