Described are computer-based methods and apparatuses, including computer program products, for providing context-based user authentication, workflow processing and data management in a centralized application in communication with a plurality of third-party applications. Changed data from a first third-party application is received by a centralized application. The changed data is processed by the centralized application. The processing comprises determining an urgency type, a second third-party application to which at least a portion of the data is applicable, mapping the data to a second third-party application data structure, and generating a request including the data structure and based on the urgency type and the second third-party application. The request is sent to the second third-party application. Data in a database associated with the centralized application is updated based on the changed data.