A method for performing burst mapping on transmission data by a transmitter in a mobile communication system using a 16-ary Quadrature Amplitude Modulation (16-QAM) modulation scheme is disclosed. The burst mapping method includes generating control information bits and user data bits by encoding input control information and user data; dividing the control information bits and user data bits into more than two bursts; and arranging a Training Sequence Code (TSC) in a center of each burst, placing the coded control information bits in positions adjacent to the TSC, and swapping the user data bits with bits mapped to higher-reliability positions among the control information bits.