A method to enhance oil recovery from a subterranean reservoir, the reservoir being accessible via a production well. The method includes injecting a surfactant solution that includes surfactants into the production well. The surfactant solution selected to increase an oil-to-water ratio of oil recovery from a porous matrix portion of the reservoir. The method also includes injecting a well-servicing volumetric solution into the production well to perform a second well treatment process. The second well treatment process is selected from the group consisting of a scale inhibition squeeze process, a well acidizing process, a chemical process to reduce water production rate, an acid fracturing process, and a hydraulic fracturing process. In the method, the surfactant solution and the second well treatment solution are injected into the production well within less than about six months of one another.