A method for controlling a printing position for a printing apparatus for using a plurality of printing heads to print an image is provided. This method prevents, even when a conveyed print medium has deformation such as deflection, a printing position of a print medium from being dislocated. To realize this, components 11 to 14 for detecting the conveyance speed of a print medium and components 101 to 107 adjusting the driving timing at which the respective plurality of printing heads eject ink in accordance with the resultant conveyance speed are provided. As a result, even when a conveyed print medium has deformation such as deflection, the control can be provided that prevents the print medium from having a dislocated printing position.