In one aspect, the present invention comprises an apparatus for character entry on an electronic device, comprising: a keyboard with one row of keys; and an electronic display device in communication with the keyboard; wherein one or more keys on the keyboard has a correspondence with a plurality of characters, and wherein the correspondence enables QWERTY-based typing. In another aspect, the invention comprises an apparatus for character entry on an electronic device, comprising: a keyboard with a plurality of keys; and an electronic display device in communication with the keyboard; wherein one or more keys on the keyboard has a correspondence with a plurality of characters, and wherein, for each of the one or more keys, the plurality of characters comprises: (a) a home row character associated with a particular finger when touch typing; and (b) a non-home-row character associated with the particular finger when touch typing.