The image forming apparatus includes: a recording medium conveyance device which includes air flow channels and a recording medium holding region on which a recording medium is held, a surface of the recording medium holding region having openings in connection with the air flow channels, the recording medium conveyance device conveying the recording medium in a prescribed conveyance direction while holding the recording medium on the recording medium holding region by suction; a suction device which performs air suction through the openings to perform holding of the recording medium on the recording medium holding region by suction when the recording medium is disposed on the recording medium holding region; an image forming device which performs image formation onto the recording medium held on the recording medium holding region by the suction device; a discharging device which performs air discharge through the openings when no recording medium is disposed on the recording medium holding region; and an air switching device which performs switching between the air suction and the air discharge.