The present invention provides a method, system and program product for integrating a service external to a database into a database such that the service may be easily invoked from the database. Preferably, the service is a web service available over the internet The service may be invoked from any of a number of invoking mechanisms of the database. In a first specific embodiment, the mechanism comprises a user-defined function within an SQL statement. In a second specific embodiment, the mechanism comprises a virtual table. In a third specific embodiment, the mechanism comprises a stored procedure. In a fourth specific embodiment, the mechanism comprises a trigger. In a fifth specific embodiment, the mechanism comprises a federated table accessed via a nickname and implemented using a wrapper.