A system for delivering to a wireless subscriber terminal multimedia content related to a spectator event comprises an event application server, a wireless network coupled to the event application server and a wireless subscriber terminal that interacts with the network. The event application server acquires, converts, and manages content related to a spectator event. The event application server (or its adjunct) also manages preferences and priorities established by subscribers for event-related content. When such content is available, the event application server reconciles available content with subscriber preferences and priorities to determine an optimal set of content to be delivered to the subscriber terminal, and requests that the wireless network establish a connection to the subscriber terminal for such content. Multiple streams of content, of various types of media, may be delivered simultaneously to the subscriber terminal.