The invention relates to a method and system, including a computer system for storing and manipulating transaction data including transaction purchase information, customer demographics information, and merchant information, the computer system comprising a storage device for storing the transaction data and a processor for processing the transaction data. The method may include obtaining transaction purchase information generated from a plurality of sources; generating customer profile information based on the transaction purchase information; and obtaining merchant information relating to at least one merchant. The method may further include generating merchant profile information based on the merchant information and purchase transaction information; and processing the customer profile information and the merchant profile information in combination to generate business information; wherein the business information includes at least one selected from the group consisting of merchant profit information, merchant bankruptcy information, merchant revenue, merchant profit projections, and merchant market share.