There is disclosed a computer-implemented method operable on a mobile communication device for linking words to advertising resource links. In an embodiment, the method comprises: scanning a list or a body of text in order to identify a tagged keyword; linking at least one corresponding advertising resource link to each identified tagged keyword; and visually distinguishing a tagged keyword upon the at least one advertising resource link becoming accessible to the mobile communication device. In another embodiment, the method further comprises providing as an advertising resource link one or more of an advertising website, an email address, an SMS text address, a telephone number, or a purchase option screen corresponding to the identified tagged keyword.