The droplet ejection apparatus includes a plurality of nozzles in a row connected to the same liquid supply flow channel are divided into M nozzle group blocks, and the ejection timings are shifted for blocks so that the number of nozzles ejecting simultaneously within the same nozzle row can be reduced and the effect of crosstalk can be reduced, whereby reduction of power source capacity in a drive circuit system can be achieved. Furthermore, shifting of the deposition position caused by the difference in the ejection timing is resolved by the nozzle arrangement, whereby good recording can be performed without shifting dot positions.