Provided is a method for providing a service, and a method and an apparatus for allocating a resource in a wireless communication system. Services to be provided to users are divided into one of primary and secondary services based on priority in terms of frequency utilization. A service is provided using frequency channel remaining after being used in the primary service in a time zone when frequency utilization rate of the primary service is a threshold value or less. Accordingly, when service data corresponding to the secondary service are received, a user terminal stores the service data in a storage unit. Then, when the user requests provision of the corresponding service, the user terminal provides the stored service data to the user.