Invention Grant
- Patent Title: Advertisement selection based on key words
- Patent Title (中): 基于关键词的广告选择
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Application No.: US12465947Application Date: 2009-05-14
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Publication No.: US08224693B2Publication Date: 2012-07-17
- Inventor: Rajan Lukose , Martin B. Scholz , Shyam S. Rajaram
- Applicant: Rajan Lukose , Martin B. Scholz , Shyam S. Rajaram
- Applicant Address: US TX Houston
- Assignee: Hewlett-Packard Development Company, L.P.
- Current Assignee: Hewlett-Packard Development Company, L.P.
- Current Assignee Address: US TX Houston
- Main IPC: G06Q30/00
- IPC: G06Q30/00
Abstract:
A computer-implemented method comprises running, by a processor, a plurality of classifiers on a web page to obtain one or more keywords. The method further comprises selecting, by the processor, advertisements based on the one or more keywords.
Public/Granted literature
- US20100293062A1 ADVERTISEMENT SELECTION BASED ON KEY WORDS Public/Granted day:2010-11-18
Information query
