In an interactive message editing system (10) and method a database (16) contains data representative of a plurality of media objects (19a, 19b, 19c, 19d) and of a plurality of data strings each associated with one or more of the media objects according to a predetermined rank. A memory (14) stores multimedia message data entered by a user and a parser (15) coupled to the memory parses the message data on the fly for identifying successive character strings, each of which is compared with data strings in the database. One or more media objects associated with a data string in the database that at least partially matches a character string are presented on a display device (11) according to the predetermined rank for manual selection by the user. A selected media object is embedded in spatial association with the associated data string.