A reception interface circuit receives a luminance signal for each of multiple colors and a clock signal as input signals. A timing control unit receives the luminance signals received by the reception interface circuit, and controls the timing and format thereof such that they match drivers. A transmission interface circuit transmits the signals generated by the timing controller IC to the drivers. The timing controller IC is included within a rectangular package as a built-in component. The reception interface circuit is arranged on a first short side of the package. The transmission interface circuit is arranged on a second short side of the package. The image data is input via input terminals arranged on the first short side. The output signals of the transmission interface circuit are output via output terminals arranged on the second short side.