In one embodiment of the present invention, a liquid crystal panel driving apparatus is disclosed which sequentially receives pieces of video data for one data signal line, (i) prepares a data string by sorting, in order of outputting, a plurality of pieces of video data inputted in a predetermined period while adding a piece of dummy data to a predetermined position, (ii) assigns one horizontal scanning period to an output of a piece of video data while assigning a dummy scanning period to an output of a piece of dummy data, and (iii) sets one horizontal scanning period shorter than an interval of inputting of pieces of video data. This makes it possible to suppress an increase in vertical display period even though a piece of dummy data is added to inputted video data while a dummy scanning period is assigned thereto.