A projector includes: a storage portion that stores set identification name data describing the set identification name of an adjustment value set including an adjustment value for each set type for projecting images, predetermined character string data describing plural kinds of predetermined character strings usable as the set identification name and menu image data; a projecting portion that projects an identification name setting image showing the plural kinds of predetermined character strings as selectable on the basis of the predetermined character string data and the menu image data; an input portion that inputs identification name setting information describing the character string selected on the identification name setting image; and an update portion that updates the set identification name data on the basis of the identification name setting information.