Invention Grant
US08239889B2 Method and apparatus for collecting viewer survey data and for providing compensation for same
有权
用于收集观众调查数据并为其提供补偿的方法和装置
- Patent Title: Method and apparatus for collecting viewer survey data and for providing compensation for same
- Patent Title (中): 用于收集观众调查数据并为其提供补偿的方法和装置
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Application No.: US12627311Application Date: 2009-11-30
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Publication No.: US08239889B2Publication Date: 2012-08-07
- Inventor: Robert Masao Wong , Richard Waiven Tom , Eugene Chuan-Huai Wei , Jason Alan Kilar
- Applicant: Robert Masao Wong , Richard Waiven Tom , Eugene Chuan-Huai Wei , Jason Alan Kilar
- Applicant Address: US CA Los Angeles
- Assignee: Hulu, LLC
- Current Assignee: Hulu, LLC
- Current Assignee Address: US CA Los Angeles
- Agency: Connolly Bove Lodge & Hutz LLP
- Agent Jonathan Jaech
- Main IPC: H04H20/14
- IPC: H04H20/14 ; H04H60/29 ; H04H60/32 ; H04H60/45 ; H04N7/10 ; H04N7/025 ; H04N7/173

Abstract:
To address the requirements described above, a method, apparatus, article of manufacture, and a memory structure for providing advertisements with a media program transmitted to a user computer. The method permits the user to provide survey responses in exchange for viewing a media program with fewer advertisement, and permits the user to manage the survey responses.
Public/Granted literature
- US20100077095A1 METHOD AND APPARATUS FOR COLLECTING VIEWER SURVEY DATA AND FOR PROVIDING COMPENSATION FOR SAME Public/Granted day:2010-03-25
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