A signage structure includes a first drum, a valance and a plurality of bracket assemblies. The first drum is suspended from a ceiling and includes a first frame supporting a first material having an outer circumferential surface for displaying indicia. The first frame has an upper frame ring and a lower frame ring. The valance is located outwardly from the outer circumferential surface of the first drum and includes at least one curved section having a plurality of spaced apart lights positioned along the interior side of the valance. The plurality of bracket assemblies include arms that couple the upper frame ring of the first drum to the valance. A first end of each arm is configured to attach to the upper frame ring of the first drum and a second end of each arm is configured to attach to the valance.