Disclosed is a device for cleaning wheel rims. Said device is used for removing sticky excess powdered pigments from the flange and hub of the rims prior to the baking process during powder coating. The inventive device comprises a first brush which can be introduced into the hub of a rim that is to be cleaned as well as a second brush which is concentrically disposed around the first brush and rests against the flange surface of the rim when the first brush is inserted in the hub of the rim. The first brush can be axially displaced relative to the second brush and is spring-mounted on the second brush. Furthermore, a drive unit is provided which rotates the first and the second brush by a specific angle, respectively.