A head gear that provides entertainment and effective advertising with a main body and an attached visor body having an upper portion and a lower portion pivotably connected to each other. The main body fits over or around a wearer's head. The upper portion of the visor body has an area for receiving markings, and along the perimeter of the area is a plurality of light source for illuminating the entire area. A user can make different markings in the area. In an open position, the upper portion is at a substantially right angle relative to the lower portion such that the area with the markings is displayed to a viewer in a forward position. In a closed position, the area is concealed and protected by the lower portion. Use of ultraviolet light emitting diodes and phosphorescent or fluorescent markings provide enhanced entertainment and advertisement value.