Invention Grant
- Patent Title: System and method of determining user profiles
- Patent Title (中): 确定用户简档的系统和方法
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Application No.: US12709401Application Date: 2010-02-19
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Publication No.: US08281005B2Publication Date: 2012-10-02
- Inventor: Timothy Vanderhook , Christopher Vanderhook , Adityavijay B. Rathore , Manish Hiramani Patil , Nagendra Madakasira Narayana Sastry , Raviratan Arora , Shanubhog G. Sangameswara
- Applicant: Timothy Vanderhook , Christopher Vanderhook , Adityavijay B. Rathore , Manish Hiramani Patil , Nagendra Madakasira Narayana Sastry , Raviratan Arora , Shanubhog G. Sangameswara
- Applicant Address: US CA Irvine
- Assignee: Specific Media LLC
- Current Assignee: Specific Media LLC
- Current Assignee Address: US CA Irvine
- Agency: Gates & Cooper LLP
- Main IPC: G06F15/16
- IPC: G06F15/16 ; G06F12/00
Abstract:
A method determines a user demographic profile of a user that visits one or more websites of a predetermined group of websites. The method includes generating a first record of visits by the user to the websites of the predetermined group of websites. The method further includes providing one or more website profiles comprising demographic characteristics of each website visited by the user of the predetermined group of websites. The method further includes calculating an estimated user demographic profile of the user by using the first record of visits by the user and the one or more website profiles.
Public/Granted literature
- US20100299431A1 SYSTEM AND METHOD OF DETERMINING USER PROFILES Public/Granted day:2010-11-25
Information query
