A method for deploying a software product comprising a plurality of components is provided. The method can include reading a topological description of the software product and its components, wherein the topological description defines characteristics and dependencies of the components. The method can further include reading characteristics of a plurality of publishers and matching each of the plurality of components to one of the plurality of publishers according to the characteristics and dependencies of the components and the characteristics of the plurality of publishers. A publisher may be a computer connected to a network. The method can further include distributing the plurality of components among the plurality of publishers responsive to the step of matching and validating each set of components distributed to each publisher.