Techniques are provided to reduce contention (interference) between bursts associated with multiple isochronous traffic flows. Generally, the techniques involve, at a plurality of wireless access point devices and/or a plurality of wireless client devices in a wireless network, initiating bursts of wireless transmissions carrying isochronous traffic from wireless access point devices to their associated client devices and/or from wireless client devices to their respective wireless access point devices at start times that are scheduled so as to reduce a likelihood of interference between multiple bursts of wireless transmissions for different isochronous traffic flows.