In one embodiment, a method for generating a publication is provided. The method includes determining a template for one or more pages of the publication. A structured document for the publication is generated where the structured document includes entry fields corresponding to the one or more addressable blocks. The structured document is then sent to one or more entities to allow users to input information for different versions of the publication. After the entities enter in information, a structured document is received from each of the plurality of entities. Information in the structured document refers to version information. A design application version of the structured document is then generated from the different structured documents received from the plurality of entities. The plurality of versions of the publication is then automatically generated.