A fully customizable system and method for producing videos utilizing a decentralized business model for receiving input parameters from the customer or user and for presenting production elements for selection based on the input parameters. The system providing feedback by calculating, a cost, a delivery date, and/or the required raw video source material, as the customer or user makes production element selections. The customer or user is further provided with specific direction as to which and how many raw source materials are to be gathered for the video production.